The brand is the heart of any company, product or service and one of the most important elements that can help in the development of a business’s brand is a logo. A logo should be instantly recognizable, distinctive and the visual embodiment of the brand. Here is a collection of various logos and indents I have designed.
Corporate Identity, Web Design, Print
Psytech Digital is a technology company focused on developing & marketing globally scalable online products and services.
The brief was to create the Psytech Digital corporate identity. This is included creating the logo, stationery suite, and designing and building a new website. Psytech Digital formerly named Modeva was renaming and rebranding itself. Already a highly successful company having been established since 1996 the design challenge was not to portray it as a start up. I used current design trends like negative space, overlapping technique and colourful gradients within the PD emblem to ensure design and feel of the logo would be modern and on trend.This combined with a colour scheme of black, white and gold within the identity it has an age-old quality feel of excellence. The website design is a responsive, a one page parallax solution, with content separated with large imagery and company quotations encompassing the spirit of Psytech Digital.
Sea Crest View is a beautiful beach house located just above the charming little cove of Poulshone in County Wexford. Sailing boats and fishing trawlers are seen in the nearby harbour. The sun washes the lush and bountiful garden surrounding the house where fruit is gathered to make homemade jam for the guests. It was the owner’s life long dream to turn her home into a guesthouse and to share the magic of her home to the wanderlust. We wanted to create a brand that reflected the area and the home. The warm, beach life and sailor vibe you get from a home by the sea and to capture the warmth and character of the hostess herself.
I create custom and ready made stationery, greeting cards and invitations for special events and occasions. I also offer custom illustration to create bespoke designs to make a design truly unique and special. I have a broad range of illustrative capabilities and particularly love mixed media. I can work in many different styles to meet your particular requirement.
7th Sense Psychics
Identity, Graphic Design, Web Design, APP design
7th Sense Psychics is an online, IVR and SMS tarot service championing in personal psychic advisors as a modern approach to problem solving, accessible to all 24/7. 7th Sense empowers lives by helping people discover answers to their most pressing questions. Turn confusion into Clarity with a 7th Sense Psychic reading.
I have been involved in this product from start up to developing and growing the brand internationally. I have worked on logo design, website design and front end web development, acquisition and retention landing pages, image ads and app design. I have set up social media channels for the brand and create value for its customer through content creation such as blog articles and designing and creating daily Inspirational posts across Facebook, Twitter and Pinterest.
This is a rebrand of a family run, Irish based construction company Envirogreen Group that was founded in 2000. Project involved logo rebrand, business card design, website design and build and brochure.
LIKECHARITY is a text donation service that runs in partnership with charities and Ireland’s six mobile providers, Vodafone, O2, Meteor, Three, Tesco Mobile and eMobile. 100% of mobile donations raised goes directly to the intended charity. In the past 2 years LIKECHARITY have raised over €4.5M on behalf of over 250 Irish charities using LIKECHARITY’s mobile donation platform.
My role within the project was to create the logo and brand identity, website and application design. We wanted a professional, trustworthy yet fun brand, and the colour scheme of deep purple and lime green instilled a confidence in both the charities and donors. The website and application design involved wire framing and user flow design, UI design and front end web development.
Branding, Storyboard development, Character Development, Web design, Front End Web Development, Game Design
Yaboost is the no1 visited mobile website for smartphone customers in UK and Ireland for accessing onlinegames, competitions, rewards and entertaining content. Yaboost is a visually rich and user friendly mobile entertainment portal. The goal was to make a slick modern and clean website had that had a digital hub feel. The site is full in media rich content including HTML5 games.
Identity, Graphic Design, Web Design
Jaboost is an online consumer service that allows consumers to access rewards from their favourite brands. Once signed up a consumer receives regular emails that contain rewards from the brands in the form of free to enter competitions, coupons, offers, invites to VIP events etc.
My brief was to create an exciting & cool brand. The first stage involved selecting the primary identity elements. The name ‘Jaboost' in itself is energising, and the logo and colour palette selected have a vibrancy that bursts with personality.
The secondary elements helped bring the brand to life. The image & type style, was colourful and youthful with typographic plays on different words to appeal to ‘the cool”. This visual language was carried across all online marketing creative for JaBoost, landing pages, email design, images ads along with the B2B and B2C website.